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Built by Adage

The next generation of seat selection is here. SmartSeat provides mobile-optimized select your own seat (SYOS) to Tessitura and TNEW venues.

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Simplicity in Design

Impress your audiences with an experience as extraordinary as your performances.

Venue Builder

Adding custom seat maps and custom configurations of your venues is now as simple as drag and drop.

Responsive quantity selection for SmartSeat by Adage Technologies
Responsive seat map filter for SmartSeat by Adage Technologies
Highly Configurable

Configuration not customization means you are always in control.

Mobile First, Accessible

Truly mobile first design.

SmartSeat Features

SmartSeat provides your Tessitura organization the ability to build true-to-life venues and seat maps.

Configure design elements to match your branding. Plus, with a seat recommendation engine and full-screen capabilities, SmartSeat provides an unrivaled user experience on any device—all at a price point and install time you won’t believe.

Contact us to schedule a demo or to receive more information

Steppenwolf user experience design within Adage's SmartSeat application showing SmartSeat styled to match Steppenwolf's branding.
Mobile Optimized

A cross-device experience to match the sophistication of your patrons.

Mobile is our main focus for SmartSeat. We optimized the experience and the performance so that there are fewer steps, and less friction, and less waiting.

ADA WCAG Considered

User centered design.

SmartSeat is mobile-first responsive and designed to serve your audience.

A set of three mobile devices demonstrating the UI and UX design of Adage's SmartSeat product, each device showing a different screen within SmartSeat.
User interface of SmartSeat seat selection application filters and venue level selector screen. Designed by the Adage user experience team.
Intelligent Seat Recommendations

Powered by a user’s preferences.

SmartSeat finds the best seats and shows them directly on the seat selection map—an industry first.

Easy Install & CMS Agnostic

Basic installation complete and ready for configuration in two weeks.

SmartSeat is compatible with any content management system and any .NET site, including Tessitura’s TNEW.

Closeup image of Brooklyn Academy of Music (BAM) website with SVG seating chart in view with call to action button to "Add to Cart"

The SmartSeat Interface

Input your custom color and select a typeface from Google’s vast open source font library. Buttons, boxes and toggles follow the best practices of Google’s Material-UI. You get full configuration control. Venue Builder tools allow unprecedented precision when creating your seat maps.

Ultimate Configuration

Standing room, dance floors, galas, cabaret seating--seat and section configuration is simple with a drag and drop interface.

Performance Tested

We've put SmartSeat through its paces and it delivers maximum purchasing throughput.

Enjoy your increased revenue

Patrons welcome friction-less experiences. Enjoy increasing ticket sales.
Bold SmartSeat displays customized for different clients by Adage Technologies

Easily Set Up Your Venues

With Venue Builder™, your organization has the ability to build true-to-life venue and seat maps, while configuring the design elements to match your branding.
Venue Builder Seat Maps - Adage Technologies ACE Commerce products support venues in the creation of custom seating charts for performance venues
General Admission Zones

Create GA sections within a seat map.

Editable Seat Maps

Update seatmap configurations and associations. Add “view from seat” images.


Set up brand elements such as fonts and colors.


Add upsell messaging for certain areas of a venue.

SmartSeat & Venue Builder
Feature Roadmap

SmartSeat is built with growth in mind. Licensees will receive routine feature releases throughout the year, as Adage continues to add new functionality based around industry needs and your feedback.

Major releases on the road-map have included:

Seat selection for exchanges and choose-your-own / flex subscriptions
On-map general admission zones
Fully multilingual capabilities

Licensing Model

You pay for the license, there’s an annual fee and that’s it.
We cover the install, maintenance and updates.
  • SmartSeat Filters and Seat Selection pages for single tickets
  • Training materials
  • Venue Builder tool managing settings and creating custom maps
  • First venue designed and configured

Optional Add-on Services

  • SVG map design
  • SVG seat mapping on client-provided design files
  • Brand consistency consultation
  • Full venue creation

SmartSeat Posts

ACE CommerceSmartSeat
August 4, 2023

Adage Product Update

Hi there! Leonor here, Adage’s new(ish) Director of Product. I’m excited to be sharing with you some of the awesome things our team has been up to in the past year – we’ve been busy! We’ve upgraded SmartSeat and ACE Commerce®   SmartSeat has had 7 releases in the past year, ACE Commerce has had 4 releases. In terms of…
people in auditorium sitting far apartPast EventsSmartSeat
May 18, 2021

Socially Distanced SmartSeat Webinar

Join us for a webinar this Thursday, May 20th at 12:30 pm Central to learn about two socially distanced SmartSeat options from the product Team.

Let’s Talk About Seats

Whether you're ready to start seating smarter, or you'd like to learn more, contact us and we will reach out to get the conversation started.
Modern mobile design for SmartSeat by Adage Technologies