The Met Museum is a premier art museum and cultural hub famously located in New York City. Boasting over 5,000 years of art, the museum was founded in 1870 to collect, study, conserve, and present significant works of art from across the world. The Met is a New York City staple and welcomes millions of visitors in-person and virtually every year. Having an ecommerce platform that met their needs was a necessary next step.
Custom Ecommerce and Streamlined Checkout Path for The Met Museum
The Met came to Adage looking to revamp their ecommerce capabilities. They wanted their ecommerce platform to match the excellence of their museum experience. Updates were slow and difficult to implement on the old platform, making it a challenge to upsell and run promotional offers.
The Met wanted to streamline their ecommerce and give their team more flexibility to target customers with promotions, memberships, and more throughout the purchasing path.